How it works | People Counting System | RealCount

3D IR IoT based Technology – Smart People Counting systems

Our REALCOUNT DEVICE uses the most advanced 3D IR IOT based Technology with integrated Wi-Fi and Bluetooth support to accurately observe and extract useful information about shoppers entering and exiting each store, in different types of spaces & light. Visual information is managed inside the sensors by our neural networks. The resulting real-time data is wirelessly transmitted to our cloud application for storage and analytics or accessed in real-time through IAM software. Get deep understandings into your retail operations and marketing initiatives and grow a comprehensive understanding of customer behaviour and interaction within your stores.

Key Features
How It Works
Data Navigation
Reports Dashboard & Methodology

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Key Features

Most accurate cutting-edge people counting technology/tracking sensor with advanced capabilities

High precision of detection - 98% + Accuracy
The embedded device with built-in analytics
Differentiates adult, child & group sizes
People and object detection differentiator
Cloud server with local storage
POE powered & compatible in every light condition
Camera for scheduled verification video
LED for easy debugging at store level
Visitor Counters & exit footfall
Occupancy counting possible

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Understand, How it Works

Know Easy Installation and Calibration of 3D IR IOT - People Counting Device

RealCount Device always placed at every entry & exit location of the store.
The unit gets installed at the entrance ceiling just above the EAS antenna.
It requires a minimum of 3 meters to Maximum 5-meters height from ground level.

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Data Navigation

Know, how RealCount Device record ingoing & outgoing footfall & with support mechanism generate the fruitful reports for users

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Reports Dashboard & Methodology

We use Smart people counter, robust data processing software. It is a user-friendly dashboard easy to navigate and quickly generate custom reports. The system is highly scalable that 1000s of users can be accommodated and it is aggregated with multiple ERPs and DSS integration options. Enterprises distributed architecture, with auto-update/mailer support.

Reports Methodology

Footfall from all stores, Know daily, weekly, monthly, yearly trends. Compare WTD, MTD and YTD with % variance. Analyse Current footfall counter trend.

Calendar dashboard shows day to day comparison respective to same week numbers in previous month, Days which are in 5th week or no match to compare show zero data, All weekends are highlighted, It shows average & total counts of week, all individual days & sum of month.

Footfall from all stores, Know weekly trends, Past week count, Best 5 top performer of the week, Best 5 bottom performer of the week, Highest traffic hour, Highest traffic day.

Purpose: Incentive to store manager, Staffing management, Week planning

Single screen view shows footfall trend of the full week. Peak foot fall day and peak hours of traffic, Similar reports from occupancy data offer busy timings of the retail hours, Live Occupancy is an indicator of peak & low hours of customer’s shopping timings, These data help to decide staffing and in store advertising, promotional strategy.

Device Uptime, Device power/ network/ device issues reporting and auditing, Past data to compare total system uptime, Auto email in case device offline for specific time, Google map helps immediate action for nearby service person, Keep system up and running, Incentive to operational team for maximum uptime.